Transform Your Business, Take Control of Your Finances, and Build the Wealth You Deserve with the Business Wealth Academy (BWA)
For UK service-based business owners
The proven program for UK service-based business owners to grow, scale, and take home more money—all without sacrificing your time or peace of mind.
Are You Ready to Take Home More Money and Build a Thriving Business?
You’ve worked hard to build your business, but does it feel like:
Your revenue is growing, but your take-home pay isn’t?
Cash flow stress is keeping you up at night?
You’re constantly putting out fires, with no time to plan for the future?
It doesn’t have to be this way. The Business Wealth Academy (BWA) gives you the tools, strategies, and support to master your business finances and build a profitable, sustainable business that supports the life you want.
“
Thanks to Annette, I have been able to implement a Profit Plan which has allowed me to make investments in my business and myself. Organizing the business income intentionally and spending it wisely has been a game-changer.
Roxana Ghita
Certified OBM
“
Annette and the team are like mentors and like all good mentors they filter your ideas with experience and knowledge. Wish I'd found Annette sooner. As a business owner of just over 3 years now the tools they have given me in the first 6 weeks already have changed my outlook with professional forecasting, allocations and number based decisions.
Ben Jakeman
Ulysses Fitness
“
Annette focuses on so much more than just the numbers, she gets into the real reasons you run a business and partners with you to achieve your results.
Danielle North
Exec Coaching
Introducing the Business Wealth Academy
A 12-Month Program to Help You:
✅ Take home more money with a tailored budget, forecast and Profit Plan.
✅ Master cash flow, pricing, and key metrics to grow your business sustainably.
✅ Scale with confidence using proven hiring and operational strategies.
✅ Prepare for the future—whether it’s growth, scaling, or exiting your business.
What’s Inside the Business Wealth Academy?
1️⃣ Live Profit Plan Workshop (3-4 hours)
• Set up your budget, forecast, and Profit First percentages.
• Gain control of your cash flow and stop profit leaks.
2️⃣ Live KPI & Goal-Setting Workshop (90 minutes)
• Define key metrics to measure success.
• Set actionable goals aligned with your business stage.
3️⃣ Live Quarterly Goal-Planning Workshops (3-4 hours)
• Map out your next 90 days with clarity.
• Stay focused, motivated, and on track.
4️⃣ Four Stages for Every Business
Whether you’re just starting out, growing, scaling, or preparing to exit, BWA guides you through:
•Start a Business: Build a strong financial foundation.
•Grow a Business: Maximise revenue and profits.
•Scale a Business: Expand with confidence and efficiency.
•Exit a Business: Prepare for a successful sale or transition.
40%
of business owners are unsure if they can maintain their current growth trajectory, due to increasing market competition and the complexity of managing a growing business .
70%
of CEOs in service-based industries struggle with scaling their business, often because their teams do not grow at the pace needed to keep up with demand.
50%
of small businesses fail within five years, and that failure rate can be even higher for service-based businesses – due to market saturation and operational complexities .
Our job is to keep your business profits sustainable, streamlined, and scalable – so you can grow to the multi-millions (if you wish!), without compromising the life that you started your business for in the first place:
Family
Freedom
Flexibility
Why Business Wealth Academy Works
• Tailored for UK Service-Based Businesses: Strategies built specifically for your challenges.
• Proven Systems: Based on Profit First and real-world experience helping hundreds of businesses succeed.
• Community & Accountability: Surround yourself with like-minded entrepreneurs.
• Actionable Steps: Practical tools and workshops to implement immediately.
Annette came in, did a complete revamp of my business and told me exactly which numbers I should be watching, not just on the balance sheet, but within the business as a whole. The results were astonishing.
Mark Lilleyman // TechDivision
I like to think I have my money stuff together, but Annette has helped me take it to a whole new level in my business and I'm so excited about it!
Rose Radford // Coach
Fantastic when it comes to the figures and what I've found from working with Annette is that she's helped me to focus on what really matters in order to make a business successful.
So if you’re starting out or run an already established business then you can’t go wrong. Highly recommended.
Hefin Harries // IT Support
Why us?
300+ client success stories
Best Accounting and Growth Specialist in the UK
Massive profit growth for clients across industries
Meet Your Client Transformation Team:
Annette Ferguson
Chartered Accountant, Certified Profit First Professional, Financial Strategist, Business Growth Advisor
Alex Ferguson
Certified Profit First Professional, Financial Strategist, Business Growth Advisor, Payroll Clerk, former Trader
Annette & Co have helped me develop a much deeper understanding of my numbers so that I can make more effective business decisions and investments.
Natalie Pinnell // Virtual Assistant
I have been working with this company for a few months now, and i feel i am developing my financial muscle. Regular calls with great advice and looking at past finance period and planning for the next period, all conducted in plain language easy to understand and implement.
Mette Baillie // Course creator and dressmaker
Annette is working with us on our financial growth strategy and providing expert advice. We can highly recommend Annette and her team.
Jane Globe// Marketing agency
Monthly
£
47+VAT
Per month, billed monthly
Annual
£
470+VAT
Per year, billed annually
Your path inside the Business Wealth Academy (BWA):
Step 1
The Profit Plan Workshop (3-4 hours) will take place within the first 4-6 weeks of you joining; ahead of you attending the online workshop there will be a series of pre-recorded tasks to complete so you can get the most out of the workshop. During the workshop you will establish your budget, forecast, and Profit First percentages.
Step 2
Embedding the Profit Plan in your business will take place over the next 4-6 weeks and after that there is your KPI & Goal-Setting Workshop (90 minutes). Also held online, this workshop will help you define key metrics to measure success, and set actionable goals aligned with your business stage.
Step 3
Integrating your KPI's and goals in to your business. At the same time we have our weekly Strategic Advisory Live sessions, and Facebook Group for support, and accountability.
Step 4
Every 90 days we have an online Quarterly Goal-Planning Workshop (3-4 hours): Map out your next 90 days with clarity. Stay focused, motivated, and on track. Not only will you be mapping out your finances for the next 90 days but we will go through all areas of the business, including operations, team, marketing, leadership and sales.
Step 5
With our on demand online trainings, weekly Strategic Advisory sessions, and Facebook Group, you can access any training requirements along with support and accountability.
Your path inside the Business Wealth Academy (BWA):
- Weekly Strategic Advisory, LIVE with Annette Thursdays @ 1:00PM: Stay on the cutting edge of market trends, what’s working now, and how to adapt and innovate as a leader in real-time.
- Quarterly Goal-Planning Workshops: Map out your next 90 days with clarity. Stay focused, motivated, and on track
Profit Plan Workshops: within your first 4-6 weeks attend our Profit Plan Workshop to get your cashflow forecast and budget set up (these are run monthly, Live and you can attend each month if you wish)
KPI & Goal-Setting Workshops: Define your key metrics to measure success.
- Facebook group access: for questions, feedback, accountability and support when you need it
- Content library access: on-demand trainings to use as you need it, for yourself or for your team
PRICING:
Monthly
£
47+VAT
Per month, billed monthly
Annual
£
470+VAT
Per year, billed annually
The Business Wealth Academy was created by Annette Ferguson, a Chartered Accountant, Certified Profit First Professional, and author of The Profit Plan.
As a trusted advisor to countless UK service-based business owners, I’ve built my career helping entrepreneurs transform their businesses into profit-generating machines that align with their life goals.
After scaling my own business while balancing the demands of being a wife and mum, I understand the challenges business owners face: unpredictable cash flow, inconsistent income, and the constant pressure of feeling like you’re working hard without seeing the financial rewards.
That’s why I developed the Business Wealth Academy—a transformative 12-month program designed to provide you with the clarity, strategies, and support you need to take home more money, master your finances, and build a thriving business that works for you.
The program combines high-level financial strategy with actionable business coaching to help you focus on the activities that truly drive results—like cash flow management, strategic planning, and leveraging key metrics. You’ll gain access to the tools, systems, and frameworks needed to create predictability and profitability, all while freeing up your time to focus on what matters most.
Because building a financially sustainable business that supports your life, rather than consumes it, is the ultimate goal.
Don’t Wait to Transform Your Business
Take control of your finances, grow your profits, and build the business you deserve.
FAQs
Q: Who is this program for?
A: BWA is designed for UK service-based business owners who want to take control of their finances, grow their business, and maximise their take-home income.
Q: How is this different from hiring an accountant?
A: While accountants focus on compliance, BWA focuses on strategy—helping you grow profits, manage cash flow, and build a sustainable business. We don't do your compliance or bookkeeping with this program (that is a service we offer, just not within the Business Wealth Academy).
Q: What if I’m just starting out?
A: Perfect! Our “Start a Business” level gives you the tools to build a strong foundation from day one.
Q: Will I get personalised support?
A: Absolutely! While the program is group-based, the live workshops and community support ensure your specific needs are addressed.
Q: How long is the program?
A: Whilst we don't tie you in, we do recommend you stick with the Business Wealth Academy for at least 12 months to see the full impact in your business
Monthly
£
47+VAT
Per month, billed monthly
Annual
£
470+VAT
Per year, billed annually