How to Price Your Services as a Small Business

How to Price Your Services as a Small Business

What do you think your customers or clients should be happy to pay for your services? Of course, it must be at a price level that will provide them utmost value.  Pricing your services is sometimes a scary proposition because you need to know the different factors that are available to be able to price your services. You also need to consider your profitability in order to continue providing the services to your clients. 

Pricing and profitability goes hand in hand.  

Here are a few insights you’ll hear in today’s show… 

  • The customer-centric strategy of value-based pricing methods.
  • How do you know what your customers or clients are willing to pay?
  • Other basis or information to consider when people are making value-based decisions to choose your services
  • Advantages and disadvantages of value-based pricing.
  • An exercise that can help you determine your value pricing.

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About the Author

Annette Ferguson 

Owner of Annette & Co. - Chartered Accountants & Certified Profit First Professionals. Helping online service-based entrepreneurs find clarity in their numbers, increase wealth and have more money in their pockets.