Meet Our Senior Team

Annette Ferguson gold background

Annette Ferguson

CEO, Chartered Accountant, Certified Profit First Professional, Financial Strategist

I am a firm believer in shaking up the accounting industry and practising what I preach. I love working with forward-thinking, business owners who are passionate about their businesses and their profit. Accounting is more than just numbers and bean counting to me.

Mike Michalowicz

Mike Michalowicz


Mike is the entrepreneur behind three multimillion dollar companies and is the author of Profit First, The Pumpkin Plan and what BusinessWeek deemed the entrepreneurs cult classic, The Toilet Paper Entrepreneur. He is a former small business columnist for The Wall Street Journal, speaks internationally on entrepreneurial topics, and is the creator of the Profit First method. Mike is an active adviser on Profit First to our firm.

Sam Patel

Sam Patel

Operational & Compliance Manager

Sam has been working with Annette & Co since 2018. With over a decade of experience in the accountancy world I look after the compliance for all clients. Me and my team are the number crunchers, the bookkeepers, the payroll clerks and the tax saving specialists. Any problems, anytime, we are here to help!

Smit Vasa

Smit Vasa

Operational & Compliance Senior

Smit has over 10 years’ experience in Accounting and Taxation. He gained his masters in commerce from India before coming to the UK where he earner is MBA and became a qualified accountant with ACCA.


Marketing Manager

Elosia joined Annette & Co in 2020.  With extensive experience in all things online marketing, Eloisa is now responsible for the full management of the marketing team and strategy. 

Here at Annette & Co. we’ve been awarded for being a Living Wage employer. Not only is it the right thing to do for employees; It also makes good business sense. This is a long-term investment in our people based on our values and our belief that a team with good compensation and working conditions is in a position to provide a great experience to our customers and the work we do.

Here at Annette & Co. we are living wage employers