Annette Ferguson Podcast Banner - UWR 265

One of the best ways to get people to buy your products or services is through advertisements, however, a lot of business owners make a lot of costly mistakes in the placement of their ads in social media or even in the way that they promote their website. These mistakes account for a lot in terms of the cost and not really turning in conversions. 

Today, Annette Ferguson, who is the host of the podcast and a pro in helping entrepreneurs take home more money from their business for them and their family to enjoy, is here to tell you all about money, business wealth and creating financial freedom.

Points of Discussion

Here are a few insights you’ll hear in today’s show…

  • How to make your marketing campaign more profitable and see results as fast as possible?
  • Why tracking your conversion on any Ad Campaigns is important?
  • Using ads to pre-test your website conversions is the best way to determine what works and lead to whatever way you want your business to grow. 
  • The  big mistakes when you start delving into google ads campaign. (...How to save on ad campaigns?)
  • How to strategize Search Engine Optimization for our business? (...How to optimize website content for the best possible search engine ranking?)

"If you are increasing your lifetime value of your client and the length of time that they are a client for, actually that then places  positively everything you are doing in the front end in terms of your marketing essentially."- Annette Ferguson

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About the Author

Owner of Annette & Co. - Chartered Accountants & Certified Profit First Professionals. Helping online service-based entrepreneurs find clarity in their numbers, increase wealth and have more money in their pockets.

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