As entrepreneurs, Facebook is more than just a way to stay connected with our friends and family. It’s a means to promote our business, reach our target clients, and ultimately sell our products and services.
This means that there’s so much more at stake when our account gets hacked, which happened to me recently.
I saw everything happen right before my eyes, and there was no way for me to stop the hacking. They changed my password, and then changed my email, removed me and my team as admins in our Facebook page, and proceeded to run ads on bedding (when my business is obviously accounting and financial coaching!).
Cancellation of Bank Accounts Used inside the Account
At this stage, I already called my bank and asked to unlink my account from Facebook. Even so, the hackers used up around $20 for the ads that they ran. Had I been away from my phone and didn’t get the alert that my password was changed, who knows how much money I would’ve lost!
In all of this, I learned two major lessons that would help you protect yourself financially, which I am now passing on to you in case something similar happens.
Make sure that you use a credit card for your ads accounts. Do not use a debit card or Paypal. With credit cards, you can have an extra layer of protection against fraud than with any other payment route.
Monitoring Activity of Your Ad Account and the FB Page
Regularly check your ad account activity. Sometimes, with multiple ads running or without any ad up, you might get too complacent and not check your business manager account. Make it a point to check your accounts to make sure that only your business ads are being run.
Make sure that other people have access to other Facebook groups you run – your team, a family, or a friend. Because my Facebook profile was hacked, I lost all access to Facebook groups – even to the ones I created! I had to ask my team to approve me after I created a fresh Facebook account.
Rebuilding Your Facebook Profile Immediately
Now, I am in the process of rebuilding my Facebook profile. I’m adding friends and family, rejoining groups, and informing everyone that I was hacked. And although this is something that we can always do when we lose our Facebook account, it can be a bit scary to think that it can happen again.
I had a strong password, set up two-step authentication, but I still lost my account. Facebook is a very important business tool, one that has many advantages to our marketing, but I learned that as in anything, there are flaws and mishaps that can happen along the way.
Some Final Thoughts
One way to manage your finances is through the professional services of an accounting firm. Annette Ferguson – Chartered Accountant and Certified Profit First Professional – can help you unlock financial strategies to improve the profitability of your business amidst an economic crisis. Book a call with us. You can also follow us on any of our social media channels and subscribe to our YouTube channel.