Profit First for Service-Based Businesses: How to Maximise Your Earnings

Profit First Service-Based Business

Profit First for Service-Based Businesses: How to Maximise Your Earnings

Service-based businesses often struggle with cash flow management and profitability. The Profit First approach, a concept popularised by Mike Michalowicz, provides an innovative solution to this problem. In this article, we explore how service-based businesses in the UK can maximise their earnings using the Profit First methodology.


1. Understand the Profit First Approach

The Profit First approach flips the traditional 'Sales - Expenses = Profit' formula on its head. Instead, it advocates for:


Sales - Profit = Expenses 


In essence, you allocate profit first before dealing with business expenses. This proactive approach to profitability encourages disciplined spending and sustainable business growth.



2. Set up Your Bank Accounts

The Profit First system requires setting up multiple bank accounts to manage income and expenses effectively. The four primary accounts include Income, Profit, Owner's Pay, and Expenses. Money coming into the business goes into the Income account and is then proportionally distributed into the other accounts.



3. Determine Your Allocation Percentages

The next step is determining how much of your income should be allocated to each account. This depends on your business size and goals. Although the Profit First book provides suggested allocation percentages, you should tailor them to your specific circumstances.



4. Review and Adjust

Periodically review your allocation percentages and adjust them based on your financial status and business goals. Use a cloud accounting platform like Xero to easily keep track of your financial transactions and monitor your progress.



5. Prioritise an Emergency Fund

Building an emergency fund is vital for dealing with unexpected business costs. By using the Profit First allocation system, you can gradually build up this fund. Having this financial safety net will contribute to the resilience and long-term stability of your business.



6. Get Professional Assistance

Implementing Profit First can be challenging without guidance. Consider working with a Profit First professional who can help you set up your system, determine appropriate allocation percentages, and provide ongoing support.


By adopting the Profit First approach, service-based businesses can fundamentally change their financial management and create a profitable and sustainable business model.


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About the Author

Annette Ferguson 

Owner of Annette & Co. - Chartered Accountants & Certified Profit First Professionals. Helping online service-based entrepreneurs find clarity in their numbers, increase wealth and have more money in their pockets.

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